As is evident from different theories of business
management, that planning is the fundamental and inseparable aspect of any
business thus its significance cannot be undervalued.
All objectives are achievable only
after an effective and efficient planning.
Every organization tries to make its planning comprehensive
and operational. Its top management devotes a considerable time and effort in
order to intellectualize an effective plan. A plan is considered as effective based
on certain criteria. However, in simple terms an effective plan is one which is
capable of accomplishing the pre-determined objectives of the business with
given time and resources.